Focus on core delivers growth for retailer

[vc_row][vc_column][vc_custom_heading text=”omnichannel strategy boosts fashion company” font_container=”tag:h1|text_align:center” google_fonts=”font_family:Montserrat%3Aregular%2C700|font_style:700%20bold%20regular%3A700%3Anormal” css=”.vc_custom_1486108600763{margin-top: 50px !important;margin-bottom: 36px !important;padding-top: 18px !important;}”][vc_column_text css=”.vc_custom_1486108467289{margin-bottom: 32px !important;}”] Optimizing this above-the-fold area to make the most of the screen real estate had the biggest impact of all the things I tested. Switching my opt-in box from the sidebar on the right to the header area